I wrote this on a train heading into London earlier this year and it was first published at the new home of the business networking blog. I was on my way to a 'Digital Mindset' workshop from Ecademy founders Penny & Thomas Power. The idea that Ecademy website was about 'Learning, networking and business development for the digital age' got me thinking about whether things have really changed.
If we are in a 'digital age' what does this mean for the Owners, Directors and Partners of small specialist businesses and professional firms? It is mainly these people who go networking as their primary route to market.
Most of the people I meet in this category are passionate about what they do and are open and transparent about what they do and why. It is this passion, openness & transparency that gives them an advantage in this digital age. It is exactly the right approach online.
Contrast this with the news furore at the time about wikileaks. Whatever the rights or wrongs of leaking the information the revelations showed some of our politicians, diplomats and representatives of big business taking the opposite approach. Saying one thing in private and another thing in public. The internet has made it easier to judge openness, honesty and transparency. The very things that small business is mainly better at that big business.
You may have heard the expression 'people buy people'. The approach for the digital age is the same as what came before.
Be yourself!
Good Networking!Dave Clarke
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Showing posts with label Online Networking. Show all posts
Showing posts with label Online Networking. Show all posts
The small business advantage in the Digital Age
I write this from a train heading into London. I am on my way to a 'Digital Mindset' workshop from Ecademy founders Penny & Thomas Power. The purpose of the event is billed as 'to look at why a "Digital Mindset" and Digital Coaching will grow your business.' The tag line for the Ecademy website is now 'Learning, networking and business development for the digital age'.
If we are in a 'digital age' what does this mean for the Owners, Directors and Partners of small specialist businesses and professional firms? It is mainly these people who go networking as their primary route to market.
Most of the people I meet in this category are passionate about what they do and are open and transparent about what they do and why. It is this passion, openness & transparency that gives them an advantage in this digital age. It is exactly the right approach online.
Contrast this with the news furore over the last few days about wikileaks. Whatever the rights or wrongs the revelations, if true, show some of our politicians, diplomats and representatives of big business taking the opposite approach. Saying one thing in private and another thing in public. The internet has made it easier to judge openness, honesty and transparency. The very things that small business is mainly better at that big business.
You may have heard the expression 'people buy people'. The approach for the digital age is the same as what came before.
Be yourself!
Good Networking!Dave Clarke
If we are in a 'digital age' what does this mean for the Owners, Directors and Partners of small specialist businesses and professional firms? It is mainly these people who go networking as their primary route to market.
Most of the people I meet in this category are passionate about what they do and are open and transparent about what they do and why. It is this passion, openness & transparency that gives them an advantage in this digital age. It is exactly the right approach online.
Contrast this with the news furore over the last few days about wikileaks. Whatever the rights or wrongs the revelations, if true, show some of our politicians, diplomats and representatives of big business taking the opposite approach. Saying one thing in private and another thing in public. The internet has made it easier to judge openness, honesty and transparency. The very things that small business is mainly better at that big business.
You may have heard the expression 'people buy people'. The approach for the digital age is the same as what came before.
Be yourself!
Good Networking!Dave Clarke
Are you building strong ties with your network?
In The quality of your network really matters I wrote about recent research into influencing behaviour through social networks. This research highlighted the importance of building close, strong ties to people in your network.
In his keynote at the F5 Conference earlier this year Malcolm Gladwell is quoted as Saying,
"If social media tools are going to make a meaningful commitment to the way our world is run you have to remember to build trust, to build institutions and to build strong ties."
Mark Smiciklas of the Intersection Marketing Blog regularly produces some great visuals in his articles. Here are the ones he used to illustrate the Malcolm Gladwell quote in his article on Malcolm Gladwell & The Future of Social Media a few months ago.
As I have written before,
"Success in networking (offline and online) comes down to building a manageable number of relationships amongst people with influence amongst the right audience. Then motivating that network to advocate you."
Good Networking!
Dave Clarke
In his keynote at the F5 Conference earlier this year Malcolm Gladwell is quoted as Saying,
"If social media tools are going to make a meaningful commitment to the way our world is run you have to remember to build trust, to build institutions and to build strong ties."
Mark Smiciklas of the Intersection Marketing Blog regularly produces some great visuals in his articles. Here are the ones he used to illustrate the Malcolm Gladwell quote in his article on Malcolm Gladwell & The Future of Social Media a few months ago.
As I have written before,
"Success in networking (offline and online) comes down to building a manageable number of relationships amongst people with influence amongst the right audience. Then motivating that network to advocate you."
Good Networking!
Dave Clarke
Do you nurture your network like a good garden?
Nurturing your network can be similar to tending your garden. In a garden different trees, plants and shrubs require differing amounts of attention to enable them to grow and thrive. It's the same with your network. Some relationships need very little maintenance, some require much more at the start and others need constant attention.
Many people, though, think of networking as being all about connecting with as many people as possible. This approach leaves you very little time to build the right relationships. Your garden would soon be over-run with weeds if you neglected that personal care and attention. At this time of year some extra attention is required to ensure the health of your garden for the Winter and in preparation for Spring. In his column in the Financial Times on Saturday Mike Southon offered some advice on networking including some "radical pruning of the people in our on-line networks".
The article is worth a read and as Mike wrote, "Any network is all about quality rather than quantity, the depth rather than the breadth of your connections."
Good Networking!Dave Clarke
Many people, though, think of networking as being all about connecting with as many people as possible. This approach leaves you very little time to build the right relationships. Your garden would soon be over-run with weeds if you neglected that personal care and attention. At this time of year some extra attention is required to ensure the health of your garden for the Winter and in preparation for Spring. In his column in the Financial Times on Saturday Mike Southon offered some advice on networking including some "radical pruning of the people in our on-line networks".
The article is worth a read and as Mike wrote, "Any network is all about quality rather than quantity, the depth rather than the breadth of your connections."
Good Networking!Dave Clarke
An offline networking lesson from Linkedin
Many business people are comfortable with Linkedin. The online tools seem based around the way networking has always worked offline. Used well the Linkedin tools add value to your offline networking.
In a peer to peer boardroom session recently we were discussing how someone could get in front of good prospects for a new high value consulting service. One of the difficulties this person had was helping his network identify referral opportunities. We got the person to identify some real companies he could work with. We then searched linkedin for contacts in those companies. Linkedin showed those in our existing networks who were connected to these 'prospects'. The action the person took away from the boardroom was to try and get introductions to these prospects via his network. Linkedin makes that whole process very open & simple.
It can be very difficult offline to know who our network knows. One way to help is to identify the the actual companies you want to work with. Then tell your network who they are, how you help and why you want to be introduced.
Once you are in a trusted relationship it is well worth setting aside regular one to one time where you explore each others connections and the opportunies within.
Good Networking!Dave Clarke
In a peer to peer boardroom session recently we were discussing how someone could get in front of good prospects for a new high value consulting service. One of the difficulties this person had was helping his network identify referral opportunities. We got the person to identify some real companies he could work with. We then searched linkedin for contacts in those companies. Linkedin showed those in our existing networks who were connected to these 'prospects'. The action the person took away from the boardroom was to try and get introductions to these prospects via his network. Linkedin makes that whole process very open & simple.
It can be very difficult offline to know who our network knows. One way to help is to identify the the actual companies you want to work with. Then tell your network who they are, how you help and why you want to be introduced.
Once you are in a trusted relationship it is well worth setting aside regular one to one time where you explore each others connections and the opportunies within.
Good Networking!Dave Clarke
You have a Linkedin profile so now what?
I get asked regularly by business people and professionals about using Linkedin. Here is a short video from the clever folks at Commoncraft that explains it all in very simple language.
Good Networking!Dave Clarke
Good Networking!Dave Clarke
Using the Internet to get off the Internet
In 'Using online to get offline' I briefly mentioned Meetup.com Founder, Scott Heiferman, and his talk in London about the importance of meeting offline.
Scott shared that he really began to experience the power of community in post 9/11 New York when people began again to rediscover the importance of looking out for each other. I was in London during the bombs on the underground and on a bus on 7 July 2005 and saw many people going out of their way for others in a similar way.
Scott shared that the idea for Meetup came from that time and he wanted to create a site to help strengthen community. To give people the opportunity to use the Internet to get together in local communities each day with the goal of improving themselves or their communities. Their mission today is to revitalize local community and help people around the world self-organize. Meetup believes that people can change their personal world, or the whole world, by organizing themselves into groups that are powerful enough to make a difference.
As Scott said it's about "Using the Internet to get off the Internet!"
A great insight into how to use Online Social Media and Networks in your Business Networking, a subject I addressed more fully in this article:
'10 top networking tips to increase business with the effective use of offline & online networks'
Good Networking!
Dave Clarke
Scott shared that he really began to experience the power of community in post 9/11 New York when people began again to rediscover the importance of looking out for each other. I was in London during the bombs on the underground and on a bus on 7 July 2005 and saw many people going out of their way for others in a similar way.
Scott shared that the idea for Meetup came from that time and he wanted to create a site to help strengthen community. To give people the opportunity to use the Internet to get together in local communities each day with the goal of improving themselves or their communities. Their mission today is to revitalize local community and help people around the world self-organize. Meetup believes that people can change their personal world, or the whole world, by organizing themselves into groups that are powerful enough to make a difference.
As Scott said it's about "Using the Internet to get off the Internet!"
A great insight into how to use Online Social Media and Networks in your Business Networking, a subject I addressed more fully in this article:
'10 top networking tips to increase business with the effective use of offline & online networks'
Good Networking!
Dave Clarke

Using online to get offline
At a networking lunch last week someone asked about how you get to meet up offline with some of the people you connect with online. Networking online & offline are about about building relationships. You can strengthen existing connections online and make good new connections. Build relationships by contributing to online conversations and sharing your knowledge and connections. At some point you will probably need to meet up to really build trust. You may not be quite ready to meet One2One so consider inviting them along to a networking group you belong to.
Last week I attended an Event on 'How real time web is facilitating offline interactivity'. One of the speakers Meetup Founder, Scott Heiferman, was talking about the importance of meeting offline and said Meetup itself was all about:
"Using the Internet to get off the Internet!"
A pretty good approach to keep in mind with your online networking.
Good Networking!
Dave Clarke
Get 10 top networking tips to increase business with the effective use of offline & online networks
offline business networking | business networking events
Last week I attended an Event on 'How real time web is facilitating offline interactivity'. One of the speakers Meetup Founder, Scott Heiferman, was talking about the importance of meeting offline and said Meetup itself was all about:
"Using the Internet to get off the Internet!"
A pretty good approach to keep in mind with your online networking.
Good Networking!
Dave Clarke
Get 10 top networking tips to increase business with the effective use of offline & online networks
offline business networking | business networking events

How to decide where to spend time online networking
At a couple of meetings last week people asked me which online networks they should use. People tend to read the buzz about Facebook, Linkedin, Twitter etc & assume they need to be on them all. They can often feel daunted at the prospect of somehow incorporating all these into their networking.
I replied that the approach to networking is the same as offline. It is all about building relationships where people get to know, like and trust you. The important consideration for business networking is that the people you build those relationships with are in a position to refer you in the course of their everyday experiences. You should be networking online and offline in the networks where those people are members.
As I wrote in 10 top networking tips to increase business with the effective use of offline & online networks:
"Business Networking is about finding other business people who operate in similar markets to you. Then helping them and building relationships to earn that trust so don’t expect instant results. Like anything worthwhile, networking takes time and application. Take the time to develop relationships and create a network. Don’t expect to walk into a room of strangers or simply post a profile online and come away with business – it just doesn’t work like that!"
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking tips
I replied that the approach to networking is the same as offline. It is all about building relationships where people get to know, like and trust you. The important consideration for business networking is that the people you build those relationships with are in a position to refer you in the course of their everyday experiences. You should be networking online and offline in the networks where those people are members.
As I wrote in 10 top networking tips to increase business with the effective use of offline & online networks:
"Business Networking is about finding other business people who operate in similar markets to you. Then helping them and building relationships to earn that trust so don’t expect instant results. Like anything worthwhile, networking takes time and application. Take the time to develop relationships and create a network. Don’t expect to walk into a room of strangers or simply post a profile online and come away with business – it just doesn’t work like that!"
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking tips

Should you be on Linkedin?
Earlier this week I was asked whether Linkedin was useful for someone in a Professional Services Business. I have experienced the growing popularity of Linkedin in the UK through the NRG-networks Linkedin Group I manage.
I replied that it was not really about just being on Linkedin, but how you use it to complement your offline networking. The reality is that the more proactive networkers are already using Linkedin to interact, build and strengthen trusted relationships with others operating in their target markets. If you do not have an active presence online then you are missing out on this.
Online networks like Linkedin are a great complement to offline networks if you are providing services on a Regional or National basis. You can read about this in more details in '10 top tips to increase business with the effective use of offline & online networks'.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking tips
I replied that it was not really about just being on Linkedin, but how you use it to complement your offline networking. The reality is that the more proactive networkers are already using Linkedin to interact, build and strengthen trusted relationships with others operating in their target markets. If you do not have an active presence online then you are missing out on this.
Online networks like Linkedin are a great complement to offline networks if you are providing services on a Regional or National basis. You can read about this in more details in '10 top tips to increase business with the effective use of offline & online networks'.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking tips

Online and Offline Networking go Hand in Hand
At a meeting earlier this month people were talking about how difficult it is to keep track of all the interactions we now have both online and offline. Last month in my National Networker Column I wrote about the many different ways we have of keeping in touch with the advent of social networks and social media. Online networks give us a a really effective tool for supporting our offline business networking activities. As I have written before, though, they only do that, however, if we go about both activities strategically.
In an article on the NRG-networks website I shared my top 10 tips for building business with the effective use of offline & online networks:
1. Get comfortable with how networking works
2. Develop a plan
3. Identify the people you already know, like & trust
4. Identify the offline networks to join
5. Show a genuine interest in other people
6. Always follow up contacts
7. Identify the online networks to join and start a blog
8. Make online contacts and build relationships first
9. Arrange contact meetings
10. Develop Networking Advocates
More on each point in the article, top 10 tips for building business with the effective use of offline & online networks
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking tips
In an article on the NRG-networks website I shared my top 10 tips for building business with the effective use of offline & online networks:
1. Get comfortable with how networking works
2. Develop a plan
3. Identify the people you already know, like & trust
4. Identify the offline networks to join
5. Show a genuine interest in other people
6. Always follow up contacts
7. Identify the online networks to join and start a blog
8. Make online contacts and build relationships first
9. Arrange contact meetings
10. Develop Networking Advocates
More on each point in the article, top 10 tips for building business with the effective use of offline & online networks
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking tips

What do you want out of networking?
If you don't know what you want from your networking how can anyone help you? There is a good discussion over at the NRG-networks group on Linkedin on 'What do you want out of networking?'.
Networking Tip 2 in '10 top tips to increase business with the effective use of offline & online networks' is 'Develop a Plan'. As I wrote there, "If you don’t know where you are going with your networking how can others help you?"
The important thing is that you know what you want rather than network without any clear idea of what you want. That way as you build relationships and help others achieve their goals you can let them know exactly what you are looking for.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking tips
Networking Tip 2 in '10 top tips to increase business with the effective use of offline & online networks' is 'Develop a Plan'. As I wrote there, "If you don’t know where you are going with your networking how can others help you?"
The important thing is that you know what you want rather than network without any clear idea of what you want. That way as you build relationships and help others achieve their goals you can let them know exactly what you are looking for.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking tips

Are you good at staying in touch?
Like many others at this time of year we receive a number of letters from old friends summing up the year just gone by. It's great to hear about the stories they share. Sadly this seems to be the only time of year we do hear from some people. So it is great to find that more and more old friends, colleagues and acquaintances are creating profiles and posting updates on social networks and social media sites.
My experience is that online networks are great for staying in touch and a really good way to get started is to connect with the people you already know. You can also reconnect with people you have lost touch with. The major ones for me are Linkedin, Facebook, Twitter and Ecademy.
I created my profile on Linkedin about six years ago. More and more people I meet express the view that Linkedin is increasingly more important for business connections.
I joined Ecademy six years ago too and I have found it great for two things;
1. Connecting with some great people and building friendships through the clubs that meet offline.
2. Learning all about online social networks and social media.
I joined Facebook more recently and it is very useful for both social and business communication. I have a personal profile and a business one too. On the social side I am regularly in touch with family and friends who share news and photos. On the business side I can interact with people with similar interests.
Twitter is great for sharing content and signposting others to the useful stuff that people in my network provide regularly.
For more how the online fits into networking generally see 'How to Effectively Combine Offline & Online Networking'.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast
My experience is that online networks are great for staying in touch and a really good way to get started is to connect with the people you already know. You can also reconnect with people you have lost touch with. The major ones for me are Linkedin, Facebook, Twitter and Ecademy.
I created my profile on Linkedin about six years ago. More and more people I meet express the view that Linkedin is increasingly more important for business connections.
I joined Ecademy six years ago too and I have found it great for two things;
1. Connecting with some great people and building friendships through the clubs that meet offline.
2. Learning all about online social networks and social media.
I joined Facebook more recently and it is very useful for both social and business communication. I have a personal profile and a business one too. On the social side I am regularly in touch with family and friends who share news and photos. On the business side I can interact with people with similar interests.
Twitter is great for sharing content and signposting others to the useful stuff that people in my network provide regularly.
For more how the online fits into networking generally see 'How to Effectively Combine Offline & Online Networking'.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast

Everyone has something to say
Ecademy have been running a series of blogs about members to inspire others and show the power of social networking. In the 11th Community Story Steven Healey shares his story and provides great a couple of great insights into networking in general:
"To me networking is about listening... everyone has something to say.
To me networking is about doing... unless you take action nothing happens."
If you have the time read the whole story at the link above.
If you are wondering how to get started then follow Steven's challenge:
"My challenge is a simple one - Take the first step.
If you start networking online, and simply create a profile on a website then sit back waiting for the world to beat a path to your door... nothing will happen.
You need to be the one who takes the first step.
Write a blog, and interact with the people who comment... then write another blog.
Write an email, and interact with the person to whom you sent it , then write another email. Greet people at meetings , listen to what they have to say. Repeat until you know everyone in the room. Take the first step if someone needs help and you (or the people in your network) can."
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast
"To me networking is about listening... everyone has something to say.
To me networking is about doing... unless you take action nothing happens."
If you have the time read the whole story at the link above.
If you are wondering how to get started then follow Steven's challenge:
"My challenge is a simple one - Take the first step.
If you start networking online, and simply create a profile on a website then sit back waiting for the world to beat a path to your door... nothing will happen.
You need to be the one who takes the first step.
Write a blog, and interact with the people who comment... then write another blog.
Write an email, and interact with the person to whom you sent it , then write another email. Greet people at meetings , listen to what they have to say. Repeat until you know everyone in the room. Take the first step if someone needs help and you (or the people in your network) can."
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast

Does your website tell us about you or some Corporate We?
In an excellent talk at an NRG networking lunch in London this week Ecademy founder Penny Power was sharing some of the insights from her new book. Know Me, Like Me, Follow Me is all about what online social networking means for you and your business.
One of the points was that building trust is fundamental. Your clients are more interested in the person behind the brand not the brand. One of the mistakes that small businesses make is to try and look bigger and more corporate than they really are. You can see this in many websites which are all about some 'Corporate We'. People are much more interested in YOU than that.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast
One of the points was that building trust is fundamental. Your clients are more interested in the person behind the brand not the brand. One of the mistakes that small businesses make is to try and look bigger and more corporate than they really are. You can see this in many websites which are all about some 'Corporate We'. People are much more interested in YOU than that.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast

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Are you keeping up with your conversations online
I have blogged before about using Social Media and Social Networks to listen and engage in conversations. Here are a couple of examples from the last couple of days to illustrate this.
On Friday I blogged 'What is this #FollowFriday on Twitter?' and one of the people I mentioned was Jon Davey. Yesterday I received an email from Jon in reply because he had been alerted by Google Alerts. One of the thing he uses that for is to listen for mentions of 'Business in Berkshire'.
Yesterday I blogged 'Does it really cost that much?' and Nigel Morgan replied on Twitter, "If you question the value of networking, check the mirror!". A couple of people replied to Nigel on Twitter and then Nigel replied again, but on my Linkedin profile this time.
Are you listening and engaging online about things relevant to you and your business?
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast
On Friday I blogged 'What is this #FollowFriday on Twitter?' and one of the people I mentioned was Jon Davey. Yesterday I received an email from Jon in reply because he had been alerted by Google Alerts. One of the thing he uses that for is to listen for mentions of 'Business in Berkshire'.
Yesterday I blogged 'Does it really cost that much?' and Nigel Morgan replied on Twitter, "If you question the value of networking, check the mirror!". A couple of people replied to Nigel on Twitter and then Nigel replied again, but on my Linkedin profile this time.
Are you listening and engaging online about things relevant to you and your business?
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast

How do you listen online?
In 'The benefits of listening first' I wrote about a couple of examples from Graham Jones which demonstrated the millions of dollars of business being generated by Companies like Dell & Starbucks from listening for and then joining online conversations. A couple of days ago Graham gave a similar talk at the NRG London City Business Networking Group.
One person asked "How do you listen on Twitter?". Good question!
Graham provided the answer. On the right hand side on Twitter is a search box. On the results page you can save the search so every time you go back you get updated results. Follow this link for a Twitter search for NRG networking to see how it works.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast
One person asked "How do you listen on Twitter?". Good question!
Graham provided the answer. On the right hand side on Twitter is a search box. On the results page you can save the search so every time you go back you get updated results. Follow this link for a Twitter search for NRG networking to see how it works.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast

Are you an authority on your subject?
Yesterday I wrote about finding the time for online networking. One of the real benefits of your online contributions is the way you can use them to add value and demonstrate your real expertise. In 'How you can use Twitter and Facebook to be persuasive' Graham Jones explains the psychology behind this.
As Graham says you can use Twitter and Facebook and all the other social networks to show you are an authority on your subject by publicising:
* Your original content
* Your thoughts on current research
* Your readiness and ability to answer questions
* Your leadership position in associated organisations
* Your connections with other authorities
Read the full article at the link above.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast
As Graham says you can use Twitter and Facebook and all the other social networks to show you are an authority on your subject by publicising:
* Your original content
* Your thoughts on current research
* Your readiness and ability to answer questions
* Your leadership position in associated organisations
* Your connections with other authorities
Read the full article at the link above.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast

Finding the time for online networking
A number of people I have spoken to recently feel completely overwhelmed by the prospect of keeping up to date online and offline. In 'You only have 12 hours a week' Alan Rae has some useful insights into the types of business that need to do more online.
In my recent Webinar 'How to Effectively Combine Offline & Online Networking ' I spoke about integrating online & offline networking. It's still available to view at that link.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast
In my recent Webinar 'How to Effectively Combine Offline & Online Networking ' I spoke about integrating online & offline networking. It's still available to view at that link.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast

Do you let others see who you know?
In yesterday's post, 'Do you know enough people already?', I talked about getting to know some people really well so that over time they will introduce you regularly to people you don't know.
One of the great features of the online Social and Business networks like Facebook and Linkedin is that you are able to see who else your trusted contacts know and request introductions.
Some people, however, hide their contacts from view. When you build trusted relationships you do that by extending trust a little or more at a time. Allowing your contacts to view your other contacts is one way of extending trust and building important relationships.
It can also be important in an emergency as I wrote recently in 'Facebook proved faster than the Police!'.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast
One of the great features of the online Social and Business networks like Facebook and Linkedin is that you are able to see who else your trusted contacts know and request introductions.
Some people, however, hide their contacts from view. When you build trusted relationships you do that by extending trust a little or more at a time. Allowing your contacts to view your other contacts is one way of extending trust and building important relationships.
It can also be important in an emergency as I wrote recently in 'Facebook proved faster than the Police!'.
Good Networking!
Dave Clarke
Get 7 networking secrets for business success
business networking | business networking events | business networking podcast

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